November 21, 2023
ForewordHello, I'm Mr. Lin. With LED display technology, many different types of screens can be used in advertising scenarios in malls or malls. . Text
What types of LED screens can be used in shopping malls? What are the features of each program?
1. Single color and dual color LED display
Advantages: low cost, scrolling subtitle display.
Disadvantages: Can only play as monochrome or dual color subtitles, can't play promotional videos and other files, and single display.
2. Full color LED display
Benefits: In full-color animation mode, various promotional videos of company can be presented in three-dimensional and comprehensive view, which is useful for showing company's advantages to customers and enterprises; it can be used as a later staged advertisement for malls.
Disadvantages: The cost is somewhat higher.
3. Outdoor LED Display
Outdoor LED screens are usually installed on outer walls of shopping malls. The choice of specific display screen characteristics should be determined in conjunction with actual project, scale, budget, etc. The advantage of this screen is that it can reach a large audience. People walking around shopping center can clearly see promotional content of video, which helps promote brand and attract sellers to place ads.
4. Indoor LED Floor Tile
There are many ways to interact with LED screens for indoor floor tiles, such as radar, infrared, gravity...
The interaction methods are different, and interactive effect of LED display is also slightly better or worse. Now main interaction methods are infrared and gravity, because user experience of these two interaction methods is better, unlike radar sensing, if signal is blocked, interaction effect will be indifferent. Since floor tile LED interactive screen is focused on user interaction, it is generally used in occasions where interaction is required, so the floor tile screen is very suitable for use in shopping malls.
5. LED Cylindrical Screen
Column LED display is also a common LED display in shopping malls. Flexible LED displays are often used to make LED column displays. The flexible LED display has good flexibility, arbitrary bending and various installation methods, which can meet needs of customized design, low power consumption and energy saving. When consumers walk or sit down to rest in mall, fast-moving consumer product advertisements on display screen can arouse direct interest of consumers, leading to demand for instant consumption in mall.
6. Transparent LED Screen
Although cost of transparent LED screens is high, more and more LED screens are being installed in shopping malls. LED transparent screens are often installed on glass walls of jewelry stores on first floors of many shopping centers. The light transmission of LED display is 60% ~ 95%. It can be easily coupled with floor glass curtain wall and window lighting design. The lighting and view of transparent glass curtain wall does not take up space and beautifies decoration. LED transparent screens can also be seen on outside of mall buildings in many cities.
Generally, shopping mall LED screens need customization, so users should determine their actual needs first, choose type of LED screen wisely, and choose most economical product!
